Client Portfolio: Ascardi

eCommerce and Content Creation

Ascardi is a premium winterwear brand known for its blend of functional design and timeless style. Focused on quality, warmth, and elevated aesthetics, Ascardi partnered with Digitox to elevate their digital storefront and produce high-impact content that captures the brand’s essence across seasons.‍

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eCommerce

Digitox worked closely with Ascardi to refine their Shopify experience, ensuring the site reflected the brand’s premium look and feel while improving usability and conversion. We optimised the customer journey across homepage, collection, and product pages, with a focus on clean design, streamlined filtering, and seasonal merchandising blocks.

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• Enhanced PDP layout and fit guidance to support purchase confidence
• Seasonal homepage and collection updates to reflect drops and offers
• Faster page load times and improved mobile experience‍

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Content Creation

We executed a series of eCommerce and campaign shoots that showcased the technical quality and lifestyle appeal of Ascardi’s winter collection. From close-up product detail shots to on-location campaign visuals, our creative team handled everything from casting and styling to direction and post-production.

The final assets were rolled out across the website, social platforms, paid ads, and email campaigns, helping Ascardi tell a consistent brand story through every touchpoint.

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• 50+ assets delivered across studio and on-location shoots
• Shot in diverse environments to highlight warmth and versatility
• 36% increase in PDP engagement following new content rollout

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By combining strategic eCommerce enhancements with powerful seasonal visuals, Digitox helped Ascardi strengthen its digital presence and stand out in a competitive winterwear market.

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